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Tennessee Native and Marketing Expert Joins Reserve Direct

Joan Brock, an eastern Tennessee native with more than 20 years of marketing and sales experience, has joined Reserve Direct. Brock’s addition to the company enables further efforts in the Smoky Mountain vacation market as well as expands development of the Pigeon Forge and Gatlinburg destinations.

Joan Brock
Joan Brock

Brock has assumed the Market Manager role for Reserve Pigeon Forge and Reserve Gatlinburg. She acts as a liaison between travel suppliers and Reserve Direct employees, as well as fosters travel supplier relationships and destination opportunities throughout the Smoky Mountain region. Additionally, Brock’s tenures in the hospitality, marketing, sales and public relations fields have provided her extensive expertise in the Smoky Mountain travel market.

“After seven years of establishing a solid foundation in the Smoky Mountains, Reserve Direct needed a fresh perspective and we found that in Joan,” stated John Johnson, President of Reserve Direct. “She understands and relays our products and tools very efficiently and we are excited to have her on our team.”

Reserve Direct is a travel reservation technology company that focuses on specific travel destinations, offering local expertise and reservations for shows and attractions, as well as lodging and hotel reservations to vacationers, families and businesses. The company also offers fulfillment tools to travel suppliers and other regional travel resources. Reserve Direct provides travel service in a variety of markets like Branson, Missouri; Pigeon Forge and Gatlinburg, Tennessee; Orlando, Florida; Williamsburg, Virginia; the Hawaiian Islands; and Myrtle Beach, South Carolina.