Silver Dollar City Encourages Travel By Offering Discount, Lodging-Inclusive Vacation Packages That Save Customers Money.

Silver Dollar City now offers families a complete vacation package, featuring all of Silver Dollar City’s properties and a variety of approved area lodging, thanks to reservation technology developed by ReserveDirect. The money-saving packages include Silver Dollar City, White Water, Celebration City, Showboat Branson Belle, Ride the Ducks and Dixie Stampede. The combination of Silver Dollar City's theme parks and shows along with lodging allow customers to book Branson vacation packages at a discount of up to twenty percent over purchasing the products individually.

While the all-inclusive design of the Silver Dollar City vacation packages allows customers to reserve park tickets, show tickets, and lodging while saving money, the ReserveDirect's reservation system permits them to get more for their money by choosing “add-ons” at discounted rates. These include the Dixie Stampede Dinner Show and a cruise on the Showboat Branson Belle.

Greg Craig, Internet Marketing Manager for Herschend Family Entertainment, owners and operators of Silver Dollar City attractions, said online conversion continues to improve as a result of providing user friendly packaging services to our customers. “Considering the record rainfall and current state of the economy, I’m very pleased with our results.”

John Johnson, President of ReserveDirect, added, "And with the stress of these shaky economic times and high gas prices, it's good to know people can still afford to take a vacation while saving some money. It's expensive to hop on a plane and go to Florida. But with our tool, you can spend a lot less to get here and have just as much fun."

ReserveDirect has been providing online reservation technology since 2001 with the launch of their first destination website for Branson Missouri vacations, ReserveBranson.com. In 2004, ReserveDirect also launched ReservePigeonForge.com and ReserveGatlinburg.com to service the Smoky Mountain family vacation destinations.

A St. Louis based company, ReserveDirect has provided similar solutions for lodging associations and destination marketing organizations in markets like Branson, Missouri; Eureka Springs, Arkansas; Pigeon Forge and Gatlinburg, Tennessee; and Orlando, Florida. ReserveDirect also operates its own consumer booking engines in each of these destinations, as well as services for Polk County, Florida, Table Rock Lake Area Chamber of Commerce, and Springfield, Missouri Convention and Visitors Bureau.